KATALYDD
katalydd Digital Marketing
katalydd Digital Marketing -Social Media Campaign Metro health checkup
katalydd Digital Marketing -Social Media Campaign Metro health checkup

PROJECT

Lead Generation & Social Revamping

CLIENT

WOWFACTOR INDIA

DATE

JANUARY 2018

ACCOUNT MANAGER

Soumya Rose John

Challenge

Target audience are predominantly a young demographic, early 20s – 34, who are budget conscious, online savvy and looking for a mandatory beauty care solution.

To increase engagement and customer interaction through engaging social media campaigns in Facebook and Instagram, driving three main areas of visibility, traffic acquisition and conversion.

Results

An increase of 41% of customer acquisitions from previous year.

The overall site conversion rate increased by 67%.