KATALYDD

Challenge

Navakerala Lottery, a Govt. initiated project aimed to mobilise funds for flood relief.We were assigned the task to catch attention of the mass for this humanitarian cause via online channels.

 

Katalydd adopted a cross channel strategy for this. Since the time constraint was high, katalydd used influencer marketing techniques to achieve the task with in the said time.Campaign earned more than 2 Lakh million impressions within 25 days for both PC and mobile.

 

PROJECT

Online Awareness

CLIENT

Lottery Department

DATE

August 2018

ACCOUNT MANAGER

CLINT S N