PROJECT
Customer Engagement & Loyalty
CLIENT
Kunnil Hyper Market
DATE
February 2019
ACCOUNT MANAGER
Manesh Damodaran
Kunnil Management wants to reach new customers (specifically targeting IT Professionals, doctors, bankers, etc) and existing customers at the same time.
In order to increase market share, we devised a strategy focusing on remarketing, shopping ads and cost-saving creative aimed to target customers on all levels.
Market intelligence allowed us to identify consumer targets and associated buying behaviors and build a comprehensive recommendation to target and convert the highest value audiences.
Social Media engagements increased from 0.5% to 8%.